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Another Las Vegas Car Dealership Closes | News

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Another Las Vegas Car Dealership Closes

Desert Dodge closed its doors Friday night at 5 p.m. Longtime customers showed up, only to learn the dealership suddenly closed. Employees are out of work as Desert Dodge is just one victim of Detroit's downsizing.

The sign on the showroom was quickly covered up as employees and patrons left the lot for the last time.

"It's getting pretty dramatic around the area right now," said customer Carmine Foglia.

Foglia has been a loyal customer for 12 years. He dropped by to check on some parts for his car, only to learn this dealership suddenly shut down with little warning, "I'm quite concerned. I don't know what these poor people are going to do. For me, it's a small inconvenience compared to what everyone else is experiencing."

The closure of Desert Dodge was part of a consolidation plan by Chrysler. The auto company is reducing its number of dealers nationwide as it tries to become profitable.

"It's not really a surprise. It's unfortunate, we don't like it to happen, but there are too many dealerships out there, and when Chrysler comes and asks for your participation, you've got to help," said Marc Cannon, Senior Vice President of Communications with AutoNation.

The Desert Auto Group will spend the next two weeks trying to place dozens of workers at other dealerships.

"This came down pretty quickly and what we have found is we always go to our associates as quickly as possible," said Cannon. "It's not something we wanted to happen for our associates, especially in this economy."

Meantime, customers like Foglia will turn to other Dodge dealers and start trading there, "He said to me the past week that their business was picking up. They were busier than most other Dodge dealerships in town, so they were really caught off guard that this occurred so suddenly."

The Desert Auto Group is the largest auto retailer in the Las Vegas market. A spokesman for parent company, AutoNation, says the company remains profitable and emphasizes all other Desert Auto Group dealerships will remain open.

If customers have some unfinished business with Desert Dodge, they can still call the dealership. That number is 221-0000 and it will be operational until Tuesday.


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